Description
Introduction to Personal Branding published by Coursera Online University. Although the concept of personal branding is not new, questions about how to create a brand and, more importantly, what it means to maintain and inhabit that brand.
To coach Kimberly R. Join Barker as she provides a warm and supportive environment where learners are encouraged to intensively explore themselves to create a personal brand that authentically and effectively communicates their values and professional gifts. Together we will create a strong community where we provide encouragement and feedback and support each other as learners pursue their goal of building successful brands.
What you will learn in Introduction to Personal Branding:
- Understand both what personal branding means and what it means to inhabit their brand.
- Establish yourself on at least three social media platforms.
- Create a mission statement for their personal brand.
- Build a board for their brand.
- Learn the basics of digital security and reputation management.
- Create a system for ongoing brand maintenance.
Course Specifications
- Publisher: Coursera
- Instructors: Kimberley Barker, MLIS
- Language: English
- Level: Introductory
- institution/university: University of Virginia
- Number of Weeks: 5
- Duration: Approx. 7 hours to complete
Courses included:
Week 1
Introduction
Week 2
Building your Brand’s Infrastructure
Week 3
Establishing Your Brand’s Digital Home: A Guide to Claiming Your Parts of the Web
Week 4
Creating your Brand’s Maintenance Plan
Week 5
Your Online Identity: How reputation and digital privacy affect your Brand.
Pictures
Introduction to Personal Branding Introduction Video
Installation Guide
After Extract, watch with your favorite Player.
Subtitle: English
Quality: 720p
Download Link
File password (s): www.downloadly.ir
Size
1.04 GB